“We try to develop products that seem somehow inevitable. That leave you with the sense that that’s the only possible solution that makes sense,” he explains. “Our products are tools and we don’t want design to get in the way. We’re trying to bring simplicity and clarity, we’re trying to order the products.”
via Jonathan Ive interview: Apple’s design genius is British to the core – Telegraph
Rätt bra intervju med Ive, som ju inte ställer upp på så många sådana.
Jag heter Hans G Andersson och är programchef på SVT interaktiv. Förutom hyggligt löpande