Brand consistency is one of the trickiest design problems facing global corporations today: How does a company maintain its look and feel across borders and languages–in both the United States and Saudi Arabia, English and Arabic?
Nokia tapped British typographers Dalton Maag recently to design what might be the ultimate multinational font. Nokia Pure has a clean, simple, and yes, pure aesthetic that is conceived to work on mobile devices in virtually any script, whether Latin, Devanagari, or Tamil.
via Nokia Releases A Font Designed To Work In Any Language | Co.Design: business + innovation + design
Kanske det intressantaste Nokia har gjort på ett bra tag.
Jag heter Hans G Andersson och är programchef på SVT interaktiv. Förutom hyggligt löpande 